Fair by Design is a partnership between Big Society Capital, Joseph Rowntree Foundation and Nominet Trust, managed and advised by Ascension Ventures and Finance Birmingham and with an accelerator programme run by Wayra UK.  Set up to invest in businesses providing products and services to low-income families, we're passionate about eradicating the poverty premium and helping those in poverty reduce their costs.

Fair by Design invests in organisations (including for-profit and social businesses; tech startups, Community Interest Companies (CICs), charities and private limited companies) seeking loans and equity funding, that are designed to make an impact on the poverty premium.  The fund shares Ascension Ventures and Finance Birmingham’s co-investment philosophy, seeking deal-flow and opportunities to co-invest with other investors.